Radio one is clearly fulfilling their PSB remit. Although there ratings are falling as less young people are listening to the show, they still gain many listeners rom their Breakfast show. It is there most popular show. They do this by engaging people of all ages by inviting celebrities in. They also broadcast unknown music artists and bands to help new talent. They do not profit from this, however, listeners appreciate their individuality.
Radio Two is definitely fulfilling their PSB remit as it is the most listened to radio station out of radio 1,,3,4,5,6. Their PSB states 'The remit of Radio 2 is to be a distinctive mixed music and speech service, targeted at a broad audience, appealing to all age groups over 35.' Most of the population is over 35, however, radio two does still appeal to younger audiences as it broadcasts all different types of music and discussions.
Radio four is also fulfilling their PSB remit which states 'The remit of Radio 4 is to be a mixed speech service, offering in-depth news and current affairs and a wide range of other speech output including drama, readings, comedy, factual and magazine programmes.' Although radio four attracts a niche audience and includes minimal music, they still have 7.45million weekly listeners according to RAJAR figures.
What range of programmes are offered?
- Children's
- Education
- Entertainment
- News
- Comedy
- Factual
- Performance and events
- Documentaries
- Learning
- Religion & ethics
- Drama
- Music
- Sport
Which audiences are being targeted?
- Radio one: 15-29 year old
- Radio two: Over 35's
- Radio three: 16-34 year old
- Radio four: All ages over 35
- radio five: people interested in sport and news
- Radio six: Music lovers who are digitally aware
